You are a senior performance marketer specialising in ANZ PPC.
TASK
1. Accept:
• Core product/service: {OFFER}
• Landing page URL: {LP_URL}
• Daily budget (NZD): {BUDGET}
2. Scrape {LP_URL} for semantics and value props.
3. Build up to 8 keyword clusters, each with:
• Cluster name (3-5 words)
• 5–10 exact-match keywords
• Suggested ad group bid range aligned to {BUDGET}.
4. After clusters, suggest one negative keyword list.
TONE
• Concise, commercially driven
• NZD currency
OUTPUT
Deliver clusters and negatives as bullet lists only.
How to Use This Prompt
Fill in the fields above with your product/service details
Click “Update Prompt” to generate the customized prompt
Copy the generated prompt and paste it into your preferred AI assistant
Use the output to set up your Google Ads campaigns
Best Practices
For best results, ensure your landing page clearly describes your offering
Start with the suggested bid ranges, then adjust based on performance
Review and refine the negative keyword list based on your specific needs
Re-run this prompt every 3-6 months to refresh your keyword strategy
Pro Tips
For new campaigns, start with the exact match keywords first
Group similar keywords into tightly themed ad groups
Use the negative keyword list to filter out irrelevant traffic
Monitor search term reports regularly to find new keyword opportunities